You only get one chance at a first impression, let’s face it, as visitors we’ve all experienced frustration from bugs. Whether you are undergoing a re-platform, launching a new feature or working to a regular release schedule, functional testing is a must for ensuring your conversions and digital performance are maximised.
TK Maxx knew this as they embarked on an ambitious digital transformation and we were there to help them along their way. We delivered over 116 work days of testing in just 4 days. This resulted in identifying a number of conversion-impacting critical issues.
We tested on 400 different device / browser combinations and verified every issue in-house, producing bug reports with clear reproducible steps and video evidence. A crucial role in ensuring TK Maxx’s successful launch.